April 26 @ 10am EST
Clarity Over Chaos -
Using AI To Strengthen Visibiliy,
Communication & Design Decisions
Jennifer Smiga, Jenna Gaidusek, Mary Beth Chau
Most designers struggle to get discovered online, stay consistent in the endless and sometimes chaotic client communications, and create compelling client presentations. This power-packed panel delivers a three-part strategy that addresses all three challenges. Jennifer Smiga reveals AI-powered SEO strategies that get you found by ideal clients. Mary Beth Chau shares how AI supports consistent communication leading to clearer deliverables and enabling confident decision-making for your clients. Jenna Gaidusek showcases AI tools that create stunning mood boards and presentations in minutes.
Jennifer Smiga, Jenna Gaidusek, Mary Beth Chau
April 26 @ 2pm EST
Stop Guessing, Start Leading -
Build Your Design Business
to Run Like A Well-Oiled Machine
Gail Doby
Running a design firm shouldn’t feel like constant guesswork. This leader-level session with Gail Doby, co-founder of Pearl Collective, challenges you to step out of reaction mode and lead with clarity. During the presentation, you’ll participate in a business diagnostic that reveals where your firm is strong, where it’s strained, and what deserves your focus now. Gain knowledge, perspective, and a clear starting point—so you can lead your team forward one smart, intentional step at a time toward the business you actually want.
Gail Doby
April 26 @ 4pm EST
Ten Things You Need To Do For
Your Business Right Now
Melissa Mittag and Joseph Aldrich
10 Things Your Interior Design Practice Needs to Do Now is a candid, interactive conversation about the realities design firms are navigating today. Industry veterans Joseph Aldrich (The Cypress Group) and Melissa Mittag (Collyer & Company) will share what they’re seeing across successful practices-what’s gaining traction, what’s falling flat, and where focus matters most-while inviting attendees to bring their questions, challenges, and real-world scenarios into the discussion. Designed as an open exchange, this session emphasizes audience participation, honest insight, and practical takeaways you can put to work immediately.
Melissa Mittag, Joseph Aldrich
More Events
Our Learning Center, located in the Universal showroom, hosts several events each Market. From panel discussions to lectures, we cover the trends happening now. Visit us this Market at 101 South Hamilton Street, High Point, NC.