April 28 @ 10am EST
The Language of Luxury:
How to Craft a Story-driven
Marketing Approach that
Attracts High-end Clients
Ericka Saurit, Saurit Creative
Luxury design is more than aesthetics—it’s about crafting a narrative that resonates with the aspirations of high-end clients. In this presentation, learn how to position your business as the go-to choice for discerning clientele by mastering the language of luxury while exploring the subtle signals that convey exclusivity, from persuasive messaging and brand positioning to cohesive visual storytelling. Through compelling case studies, proven strategies, and actionable insights, you’ll gain the tools to transform your brand into an irresistible magnet for perfect-fit clients, setting you apart in the competitive world of luxury interiors.
Ericka Saurit
April 28 @ 1pm EST
Book Signing
Breegan Jane
HGTV host Breegan Jane will be selling and signing her new book "California Beach House Luxury."
Breegan Jane
April 28 @ 2pm EST
Ditch the 60-30-10 rule: A Better
way to Decorate with Color
Maria Killam, True Colour Expert
Ready to move beyond basic neutrals and all-white rooms? Learn a powerful three-step system for decorating with color. In this session you will learn the professional secrets to building a cohesive color palette that works every time. Plus, master the 9 essential neutral undertones that are the secret to decorating with today’s most sought-after warm neutrals.
Maria Killam
More Events
Our Learning Center, located in the Universal showroom, hosts several events each Market. From panel discussions to lectures, we cover the trends happening now. Visit us this Market at 101 South Hamilton Street, High Point, NC.