Growing a Creative Business Online in a Global Crisis

Growing a Creative Business Online in a Global Crisis

This talk illustrates how to create solid social media strategies for safeguarding your business during a crisis and establish yourself as an influencer. Join Franziska Neumann, owner of FZK Franziska, and professional lifestyle blogger Tessa Arias of Handle the Heat as they show you how to authentically connect with your audience while remaining respectful of current world events.  Drawing on real-world examples from Tessa’s 590,000+ followers, the pair will prove how the simple act of listening to your audience can have a profound positive impact on your sales.